Why we have ads on this site

Unless you use an ad blocker you've probably noticed some ads on out site, we try and put them in places that don't interfere with the content.

So why do we have ads? We neither aim or expect to make a profit running Save East Coast Rewards but the ads also ensure we do not run at a loss. We use the ads to cover the costs of running the site, also, in the early days, we also used some of this income for our own advertising to make people more aware of this campaign and the drawbacks of VTEC switching to Nectar.

An update

In the interests of transparency I thought I'd explain why some of the blog posts have changed. Specifically the ones that referenced someone from VTEC who was speaking at eCommerce Show North earlier this week. Yesterday I was asked by someone at VTEC who I have been in contact in the past to remove the specific references to the individual. 

VTEC and happy customers

Virgin Trains East Coast (VTEC) do talk so much nonsense and the marketing press lap it up! I don't know if it's because it's a group of people who like to pat each other on the back to appear competent or whether they just take what VTEC say at face value. The mainstream press are also guilty of copy and pasting VTEC press releases (usually incorrectly adding a picture of a west coast Pendolino or Voyager to show how little knowledge they have) without any critical questioning.

Virgin Trains EC flawed eCommerce strategy

A year ago (2016) I felt positive about the future of Virgin Trains East Coast (VTEC). Apart from the loyalty scheme things seemed to be going in the right direction. In August last year Kristal Ireland was given the role of head of eCommerce and retail and all the articles I could find about her showed that she was very highly regarded in the industry. It seemed like VTEC had made the right decision.

This time last year...

This time last year British Airways announced the end of complimentary catering in shorthaul economy class and the introduction of buy on board M&S catering from January 2017. At the time I was no happy with the news and thought I'd cut out domestic flights completely in 2017. In 2016 most of my domestic travel was by train and I didn't see this changing. I would occasionally fly if I needed to travel at short notice and booking a reward fare with Avios worked out cheaper than a last minute train ticket.

Advance tickets and common sense

As usual posts in the blog section reflect the views of the contributor and may not reflect the views of others involved in Save East Coast Rewards.

The current rule with advance tickets is that you must start and finish your journey at the ticketed destination and the specified trains. You should not leave the train at an earlier station or join at a later station. It is one of the drawbacks of advance tickets, they offer no flexibility but in return you get cheaper fares.


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