Since we last met with the Virgin Trains East Coast marketing director, we have been considering customer loyalty and... More
An example at the lack of thought that went into the decision to go with Nectar is the fact that you can earn points on... More
Time has ran out The 30th September 2015 was the last date to redeem points. The following article remains for... More
Today Virgin Trains East Coast launched their second ' Red Report ' (link is to a PDF), this is a six-monthly report... More
Virgin Trains East Coast that is. It has been a few months since we started the Save East Coast Rewards campaign, and... More
Recently one of the most insulting promotional offers was made by Virgin Trains East Coast. If you buy a Standard... More
Thanks to everyone involved in making our petition pass 1000 signatures. This shows that this is an issue many strongly... More
Virgin Trains East Coast will be two months old tomorrow and so to celebrate we show our journey to 900 signatures on... More
One of the advantages often cited for Nectar over East Coast Rewards is the wide range of partners giving you many... More
If you have been following our campaign on Twitter then please can we ask for your help today! At 8pm tonight Virgin... More