Since we last met with the Virgin Trains East Coast marketing director, we have been considering customer loyalty and... More
An example at the lack of thought that went into the decision to go with Nectar is the fact that you can earn points on... More
Today Virgin Trains East Coast launched their second ' Red Report ' (link is to a PDF), this is a six-monthly report... More
Virgin Trains East Coast that is. It has been a few months since we started the Save East Coast Rewards campaign, and... More
Recently one of the most insulting promotional offers was made by Virgin Trains East Coast. If you buy a Standard... More
Thanks to everyone involved in making our petition pass 1000 signatures. This shows that this is an issue many strongly... More
Virgin Trains East Coast will be two months old tomorrow and so to celebrate we show our journey to 900 signatures on... More
Our new site was launched on the 4th April, the petition launched 48 hours earlier and had 225 signatures at that time... More
Twitter Since March the support for this campaign has grown beyond expectations, we have a number of volunteers who all... More
Welcome to our new look site! This week as well as a new site we also launched our first petition We're doing that to... More